Small business websites must have an eye-catching design and compelling copy to make a positive first impression on visitors. Small business owners may not have the budget, skills or resources to make ...

According to a Forbes article on the importance of search, about 93% of all online interactions between a consumer and a brand still begin “the old-fashioned way”—with a search engine. But more than ...

Like minimalism, illustrative web design is a very distinct and impactful way to showcase a brand. Illustrations communicate personality, skill and creativity, and if done correctly, ultimately create ...

Texture is one of the best ways to add depth and life to any web design. When used carefully, it can help create an expressive and organic experience, but when over-done, it can lead to tacky mess. It ...

Mehdi Punjwani has over seven years of experience in writing about personal finance and business, covering a range of topics for audiences in the US and the UK. He takes pride in making complicated ...

Your website’s design is crucial to your online presence and digital marketing strategy. A well-designed website conveys professionalism. By presenting clear, consistent and easy-to-find information, ...

Startups was founded over 20 years ago by a serial entrepreneur. Today, our expert team of writers, researchers, and editors work to provide our 4 million readers with useful tips and information, as ...

Every business needs to build a website, but the restaurant industry has even more at stake than most. When someone’s out of the house and their stomach starts growling, they’ll reach for the phone ...

Ryan Boudreaux reviews the design principle of alignment with some samples and tools. Alignment is the third part of the series on “Effective design principles for web designers.” The first two ...

A website may be your business's only chance to make a positive first impression. Here's how to make it count. Your website’s design is crucial to your online presence and digital marketing strategy.