With climbing costs, intensifying competition and changing privacy rules, marketers are spending more and feeling less ...

“Brand Aware” explores the data-driven digital ad ecosystem from the marketer’s point of view. Today’s column is written by Madelyn Mills, director of marketing platforms and analytics at Providence ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jonathan Cohen, principal brand analyst at ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. The Washington Post carried a story earlier this week about a new ...

What could be worse than a major data breach involving millions of records that occurs at a well-known global company affecting millions of personal records? Answer: a cover-up of the entire incident.

The Enterprise crew did not understand Data at first—after all, his clinical demeanor and unfamiliarity with social dynamics made him largely unrelatable. However, with time the crew came to ...

One of the lesser-reported consequences of the recent US government partial shutdown was its effect upon the reporting of key economic and financial markets data. Many regulatory agencies closed up ...

Unless you are a statistical anomaly, you should have received a handful of notifications by now from companies like Chase Bank, or Best Buy warning you that your email address may have been ...