To evaluate creativity fairly across humans and machines, the research team used multiple methods. The primary tool was the Divergent Association Task (DAT), a widely used psychological test that ...

The findings, published in Scientific Reports, point to a major shift. Generative AI systems have now reached a level where they can outperform the average human on certain creativity measures. At the ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

If you’ve ever stared at a blinking cursor and felt the cold sweat of writer’s block, you might be tempted to ask a chatbot ...

A German creative studio has generated a three-minute sci-fi short film entirely with AI in just 24 hours, showcasing global ...

At the end of January, Google revealed Project Genie - their new experiment to have generative AI create explorable interactive worlds.

When AI first came into our lives, it did so with a bang, not a whisper. In every creative field—from design to filmmaking to music—we were told AI could do what we do, only faster, cheaper and, often ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Gizmodo may earn an affiliate commission. Reading time 2 minutes ...

Pianita number 17 is a short, haunting piece for the piano. Set in the D minor key, its poignant chords and softly ascending arpeggios convey a sense of lost love, yet with enough novelty — dissonant ...

I question the idea that this generation of AI replaces (or even approximates) human creativity. But: I've always been fascinated by the vital role of technology in enabling human creativity - AI ...

Recent surveys show a growing resistance to generative AI, but gamers will have to fight the trend with their wallets.

Darren Aronofsky’s new AI-generated series is drawing intense criticism for distorted visuals and awkward storytelling, ...